Bluemina, spearheaded by Managing Partner Bashar Daoud, unveils the strategies behind its flourishing success amid the escalating demand for citizenship and residency by investment in the MENA region.
As a trailblazing entity in the realm of citizenship and residency by investment solutions, Bluemina has carved a niche by fostering robust affiliations with governments worldwide. Serving as an international marketing agent for 16 diverse programs, including those of Saint Kitts and Nevis, Dominica, Malta, and Portugal, the firm stands as a proud member of the Investment Migration Council. Bluemina’s pivotal role is set to amplify as the appetite for citizenship and residency by investment services continues to surge across the MENA region.
Under Bashar Daoud’s leadership, Bluemina has burgeoned into a global presence, boasting over 10 offices and more than 85 employees, all while upholding a commitment to customer-centric excellence. With roots dating back to 1997, Bluemina, according to Daoud, is now laser-focused on prioritizing people, their unique needs, and delivering customized programs.
The linchpin of Bluemina’s success lies in its deeply ingrained customer-centric business model, placing paramount importance on the quality of service. The company channels its energies into providing clients with a seamless and transparent international experience through its offices in the Middle East and North Africa.
Beyond its client-centric ethos, Bluemina places great emphasis on fostering a culture of unity. The firm adopts a strategy that unifies its team members, encouraging open communication. Acknowledging the significance of both customer and employee feedback, Bluemina has pioneered the concept of a virtual office, ensuring clients have unlimited access to the company’s services at their convenience.
Bolstering this success, Bashar Daoud underscores the challenge of sustaining triumph in the long term. His approach involves empathizing with the customer, understanding their perspective, and leveraging this insight to continuously enhance Bluemina’s offerings. Daoud envisions expanding Bluemina’s footprint further into international markets, exploring opportunities in Africa, China, and other regions through physical branches or virtual offices. Additionally, he plans to elevate Bluemina’s services by incorporating artificial intelligence, refining program creation to align with evolving customer needs and lifestyle preferences.
